AKA Inc. SMALL BUSINESS MICRO SUMMIT

Are you a sole trader?

Are you in the Allied Health Industry?

Are you practising / looking to practice Kinesiology?

Do you want to improve how you do business in the digital world?

DATE: 18th October 2024

TIME: 10AM to 4.30PM AEDT

ONLINE: VIA ZOOM PLATFORM

COST: $59.00 AKA Member $99.00 Non-Member


This event is specifically designed for sole traders in the allied/complementary health industry, focussing on practitioners of Kinesiology who aim to enhance their digital business practices. It’s a cost-effective online event featuring successful small business operators who are experts in running a thriving business. These entrepreneurs practice what they preach! 

This year’s webinar topics for the Small Business Micro Summit have been selected based on the survey feedback from last year’s successful Small Business Micro Summit.  We have a great lineup of six successful small business operators who walk their talk and share their insights on improving digital processes and implementing low-cost and time-saving marketing strategies.

See below a snippet of what is on offer… 


Jane Tweedy

How to create a digital presence – that connects and converts

Do you want to be found online 24/7? Get maximum results from minimal effort? This session is for you! Establishing a great digital presence is like having a sales team working for you around the clock, at a time and place most convenient to your client. We’ll go through a process to MASTER your marketing!

Key takeaways:
– understand mindset and strategy first – the holistic approach
– how your online brand is created across platforms
– the easiest ways to create attention and attract your prospects
– working smarter not harder using tools like ChatGPT and Canva
– how to funnel people into your email list

Yael Keon

Get more repeat clients with MailerLite Email Marketing

 Email marketing provides you with powerful opportunities to create more leads, convert them to clients and have them coming back time and time again. Yet the worry for many allied health professionals is that they don’t want to be “annoying”. It doesn’t need to be that way.

Using MailerLite as your email marketing software, Yael will show you how you can do email marketing in a feel good way including:
– How to grow your list of your ideal clients
– What to send them that isn’t annoying, spammy or sales-y
– How to leverage automations so that you don’t have to write a newsletter every week
– What subscriber groups you need and how to manage them
– How to connect your MailerLite to your calendar booking software so you can speak differently to leads vs clients, and get repeat business

This webinar will include a combination of helpful lessons and a hands-on tour of this powerful software.


Samantha Kaspers

Canva Pro – Design Tips and Tricks

Samantha will provide an interactive experience of Canva Pro. Design tips and tricks to save you time; how to create strong visual content that enables you to stand out from the crowd and build a consistently recognisable brand. 




Alice Bullivant, Marney Perna and Molly Brumm


A Panel Discussion on Client Management Systems: Power Diary versus Acuity Scheduling versus Calendly”

The pros and cons of using an automated Client Management System (CMS)

What to look for when choosing the right CMS

What bells & whistles are must-haves

How to choose the right CMS that meets your needs without blowing your budge


Disclaimer: The ticket is for admission to the online live event and access/copies of digital materials provided by the speakers on the day of the event. Live webinars with Q&A and breaks to network with fellow sole traders/kinesiologists/allied health practitioners.  The event will be recorded, so pending no recording technical issues/glitches each registrant shall receive a copy of the recording. The schedule and speakers are subject to change. Duration: 10 am to 4.30 pm AEDT.